Marketing 101

  As an entrepreneur or a marketer, your success lies very much in what you can control and one of the most powerful and valuable thing that you own and control is your email marketing list. The growing acceptance of permission based email marketing has turned what was once considered a spammer's tactics into an important strategy for businesses of all sizes. Today's consumers are bombarded with messages at every instant , everyday. From traditional media like TV, radio, to social media, online marketing, online videos and of course email marketing space. The amount of communication that people are exposed to continue to increase each and everyday. To stand out in this crowded world, both online and offline, is more difficult than ever. To complicate matter is the constant changing of rules, particularly in the social media and search engine optimization space by big players like Facebook and Google. To be successful, business owners and marketers must be extremely agile and r...

What is Solo Ads? Solo Ad is a great method of online marketing. Basically, Solo ads are Email Swipes marketing. It is a great way of sending high-quality targeted traffic to other people's email lists. Many advertisers consider this style of ads to be more engaging and focused when compared to other styles. In solo ad advertising, you just need to find out the right email click seller for your target business. You will then buy a specific amount of email clicks traffic from an email list owner (Solo Ads Seller) for a specific cost per click.  Solo ads are email-based marketing. The effectiveness of the solo ads if well designed is said to be able to hold the recipient's attention better than to be bombarded with a variety of combined ads all at once. However, the down side is that not all recipients are interested or keen on receiving such ads and can even find it quite annoying. As solo ads depend solely on the content and designs, careful consideration should be given as to...

Affiliate Marketing Secrets They Don’t Want You To Know When it comes to making money online, affiliate marketing is one of the most appealing business models there is. Why? Simply because it allows you to potentially make a large amount of money from home without having to trade your time for cash. Affiliate marketing is not easy and anyone who thinks otherwise is in for an unpleasant surprise. Likewise, it isn’t a ‘get rich quick scheme’ and it does involve a lot of work. That said though, once you’re set up with your affiliate marketing business model, you can earn a steady stream of passive income – potentially indefinitely. Passive income simply means that you’ll be earning money while you sleep and while you go on holiday. While the initial set-up may have involved a fair amount of work then, it eventually becomes self-perpetuating to the point where you can stop working and continue to sow the seeds of your labor for y...

WHY THE MONEY REALLY IS IN THE EMAIL LIST “Having a List of dedicated fans and clients is the single most important asset any business can have. Having a list is the best way to deepen a relationship with your audience. It’s where you share your story, your purpose, and your insight. It’s where you can turn prospects into rabid fans.” When you think about how many visitors you lost in the early days because you had nothing to offer and no way of being able to contact them again, it makes you kick yourself. You also had this strange perception in your head that `list’ and ‘building’ were two dirty words. In fact they are two of the smartest words ever. List = your tribe. Building = profitability . Money doesn’t grow on trees, it grows in your list and all those times you’ve heard that your list is your business, it’s true. Actually your `list’ is really your blog subscribers, newsletter readers, Twitter followers, Facebook or MySpace friends — these are all people who have given you...